Simplicity
That’s been one of my mantras — focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.
Simplicity is about subtracting the obvious, and adding the meaningful.
Everything should be made as simple as possible, but no simpler.
Complexity is your enemy. Any fool can make something complicated. It is hard to make something simple.
Making the simple complicated is commonplace; making the complicated simple, awesomely simple, that’s creativity.
Simplicity and complexity need each other.
Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things.
If you can’t explain it simply, you don’t understand it well enough.
Knowledge makes everything simpler.
Life is really simple, but we insist on making it complicated.
Simplicity is the key to happiness in the modern world.